Undergraduate Certificate in New Service Development

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The Undergraduate Certificate in New Service Development is a compact, industry-focused course that equips learners with essential skills for creating and launching innovative services. This certificate course emphasizes the importance of service design, customer experience, and market analysis in driving business growth and success.

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À propos de ce cours

In today's fast-paced economy, there is high industry demand for professionals who can develop and implement new services that meet customers' evolving needs. This certificate course prepares learners for careers in service development, marketing, and management by teaching them how to identify market opportunities, design service concepts, and manage the service development process from ideation to launch. Through hands-on projects and real-world case studies, learners will gain practical experience in applying service design principles, customer research methods, and service blueprinting techniques. By the end of the course, learners will have a solid understanding of the service development process and be equipped with the essential skills needed to advance their careers and make a positive impact on their organizations.

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Détails du cours

Service Innovation: Understanding the concepts and theories of service innovation, the drivers and barriers of service innovation, and the role of service innovation in organizational success.
Service Design Thinking: Exploring the principles and processes of service design thinking, including empathy, ideation, prototyping, and testing.
Customer Experience Management: Learning the strategies and tools for managing customer experiences, including journey mapping, service blueprinting, and customer feedback analysis.
Service Blueprinting: Mastering the technique of service blueprinting, which is a visual representation of the service delivery system, including customer actions, front-stage and back-stage activities, and physical evidence.
Service Prototyping: Practicing the skill of service prototyping, which is the creation of a simplified version of the new service to test its feasibility, usability, and viability.
Service Business Model: Designing the business model for the new service, including revenue streams, cost structure, value proposition, customer segments, and key partners.
Service Launch and Evaluation: Planning and executing the service launch, including communication, training, and implementation strategies, and evaluating the service performance using metrics and feedback.
Service Innovation Culture: Fostering a culture of service innovation within the organization, including leadership, collaboration, experimentation, and learning.

Parcours professionnel

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The Undergraduate Certificate in New Service Development prepares students for a range of exciting roles in the UK job market. This section highlights the relevance of these roles and their respective market trends. 1. **Service Designer**: With 4,500 job opportunities, Service Designers focus on creating and improving services to meet customers' needs and expectations. 2. **Customer Experience Analyst**: With 3,200 job opportunities, Customer Experience Analysts study and evaluate the customer journey, ensuring satisfaction and promoting loyalty. 3. **Innovation Manager**: With 5,200 job opportunities, Innovation Managers drive new ideas and projects, fostering growth and staying ahead of the competition. 4. **Product Developer**: With 4,800 job opportunities, Product Developers collaborate with various teams, transforming ideas into tangible products and solutions. 5. **Prototyper**: With 3,800 job opportunities, Prototypers create and test prototypes, facilitating the development process and ensuring a user-friendly experience.

Exigences d'admission

  • Compréhension de base de la matière
  • Maîtrise de la langue anglaise
  • Accès à l'ordinateur et à Internet
  • Compétences informatiques de base
  • Dévouement pour terminer le cours

Aucune qualification formelle préalable requise. Cours conçu pour l'accessibilité.

Statut du cours

Ce cours fournit des connaissances et des compétences pratiques pour le développement professionnel. Il est :

  • Non accrédité par un organisme reconnu
  • Non réglementé par une institution autorisée
  • Complémentaire aux qualifications formelles

Vous recevrez un certificat de réussite en terminant avec succès le cours.

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