Professional Certificate in Social Customer Segmentation
-- ViewingNowThe Professional Certificate in Social Customer Segmentation is a comprehensive course that equips learners with essential skills to excel in the rapidly evolving field of customer segmentation. This program emphasizes the use of social media data for understanding customer behavior, enabling organizations to make informed decisions and drive growth.
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โข Unit 1: Introduction to Social Customer Segmentation
โข Unit 2: Understanding Customer Data & Analytics
โข Unit 3: Demographics & Firmographics in Social Customer Segmentation
โข Unit 4: Psychographics & Behavioral Segmentation
โข Unit 5: Social Listening & Data Collection Techniques
โข Unit 6: Data Processing & Cleaning for Social Customer Segmentation
โข Unit 7: Segmentation Strategies for Social Media Platforms
โข Unit 8: Implementing & Measuring Segmentation Campaigns
โข Unit 9: Privacy & Ethical Considerations in Social Customer Segmentation
โข Unit 10: Best Practices & Future Trends in Social Customer Segmentation
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