Professional Certificate in PPC Marketing

-- ViewingNow

The Professional Certificate in PPC Marketing is a comprehensive course designed to provide learners with the essential skills needed to excel in paid online advertising. This program focuses on the importance of PPC (Pay-Per-Click) marketing and its growing demand in the industry.

4.0
Based on 2,273 reviews

6,408+

Students enrolled

GBP £ 140

GBP £ 202

Save 44% with our special offer

Start Now

이 과정에 대해

Learners will gain hands-on experience with popular PPC platforms, including Google Ads and Bing Ads, and learn how to create, manage, and optimize campaigns for maximum ROI. Throughout the course, students will master key concepts such as keyword research, ad copywriting, landing page optimization, bid management, and performance analysis. This program is ideal for digital marketing professionals, small business owners, or anyone looking to enhance their PPC skills for career advancement. By the end of the course, learners will have a solid understanding of PPC best practices and the ability to develop and execute successful PPC campaigns.

100% 온라인

어디서든 학습

공유 가능한 인증서

LinkedIn 프로필에 추가

완료까지 2개월

주 2-3시간

언제든 시작

대기 기간 없음

과정 세부사항

• PPC Fundamentals: Understanding the basics of PPC (Pay-Per-Click) marketing, including its benefits, how it works, and the key terminology.
• Keyword Research: Identifying and analyzing the right keywords for targeted ad campaigns, including negative keywords and match types.
• Account Structure: Setting up a PPC account, creating effective campaigns, ad groups, and ad copies for optimal performance.
• Bid Strategies: Utilizing manual and automated bid strategies to drive conversions, increase visibility, and control costs.
• Landing Page Optimization: Designing and optimizing landing pages for higher conversions and quality scores in PPC campaigns.
• Ad Extensions: Adding ad extensions to enhance ad visibility, increase click-through rates, and provide more valuable information.
• Search Query Reports: Analyzing search query reports to identify negative keywords, optimize ad copy, and improve campaigns.
• Tracking and Attribution: Setting up conversion tracking, measuring key performance indicators, and attributing conversions to PPC campaigns.
• Remarketing: Creating and managing remarketing campaigns to target users who have previously engaged with the brand.
• Advanced PPC Strategies: Exploring advanced PPC tactics such as audience targeting, automation, and machine learning.

경력 경로

The Professional Certificate in PPC (Pay-Per-Click) Marketing is an excellent choice for those interested in diving into the world of online advertising. With various roles available in this field, it's essential to understand the job market trends, salary ranges, and skill demand. To give you a better idea, let's take a look at the distribution of roles in PPC Marketing: 1. PPC Specialist: As a PPC Specialist, you'll be responsible for managing and optimizing PPC campaigns for clients. With 60% of the roles in this field being PPC Specialists, it's clear that this role is in high demand. 2. PPC Manager: A PPC Manager oversees PPC campaigns, team members, and client relationships. With 30% of the roles in PPC Marketing being PPC Managers, there are many opportunities for growth within the field. 3. PPC Analyst: PPC Analysts analyze data and provide insights to optimize PPC campaigns. While there are fewer PPC Analyst roles (10%), the skills learned in this position are valuable and transferable to other marketing positions. In conclusion, the Professional Certificate in PPC Marketing is an excellent investment with various roles and opportunities to grow. The Google Charts 3D Pie Chart above provides a visual representation of the role distribution within PPC Marketing, showcasing the industry's relevance and the demand for these positions in the UK.

입학 요건

  • 주제에 대한 기본 이해
  • 영어 언어 능숙도
  • 컴퓨터 및 인터넷 접근
  • 기본 컴퓨터 기술
  • 과정 완료에 대한 헌신

사전 공식 자격이 필요하지 않습니다. 접근성을 위해 설계된 과정.

과정 상태

이 과정은 경력 개발을 위한 실용적인 지식과 기술을 제공합니다. 그것은:

  • 인정받은 기관에 의해 인증되지 않음
  • 권한이 있는 기관에 의해 규제되지 않음
  • 공식 자격에 보완적

과정을 성공적으로 완료하면 수료 인증서를 받게 됩니다.

왜 사람들이 경력을 위해 우리를 선택하는가

리뷰 로딩 중...

자주 묻는 질문

이 과정을 다른 과정과 구별하는 것은 무엇인가요?

▼

과정을 완료하는 데 얼마나 걸리나요?

▼

WhatSupportWillIReceive

▼

IsCertificateRecognized

▼

WhatCareerOpportunities

▼

언제 코스를 시작할 수 있나요?

▼

코스 형식과 학습 접근 방식은 무엇인가요?

▼

코스 수강료

가장 인기
뚠뼸 경로: GBP £140
1개월 내 완료
가속 학습 경로
  • 죟 3-4시간
  • 쥰기 인증서 배송
  • 개방형 등록 - 언제든지 시작
Start Now
표준 모드: GBP £90
2개월 내 완료
유연한 학습 속도
  • 죟 2-3시간
  • 정기 인증서 배송
  • 개방형 등록 - 언제든지 시작
Start Now
두 계획 모두에 포함된 내용:
  • 전체 코스 접근
  • 디지털 인증서
  • 코스 자료
올인클루시브 가격 • 숨겨진 수수료나 추가 비용 없음

과정 정보 받기

상세한 코스 정보를 보내드리겠습니다

회사로 지불

이 과정의 비용을 지불하기 위해 회사를 위한 청구서를 요청하세요.

청구서로 결제

경력 인증서 획득

샘플 인증서 배경
PROFESSIONAL CERTIFICATE IN PPC MARKETING
에게 수여됨
학습자 이름
에서 프로그램을 완료한 사람
London School of International Business (LSIB)
수여일
05 May 2025
블록체인 ID: s-1-a-2-m-3-p-4-l-5-e
이 자격증을 LinkedIn 프로필, 이력서 또는 CV에 추가하세요. 소셜 미디어와 성과 평가에서 공유하세요.
SSB Logo

4.8
새 등록
→ 과정 보기