Graduate Certificate in Business Mandarin for Selling Strategies

Name: Graduate Certificate in Business Mandarin for Selling Strategies
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The Graduate Certificate in Business Mandarin for Selling Strategies is a targeted course designed to enhance professional skills in the Chinese market. This program's importance lies in its industry-specific focus, bridging cultural gaps and providing practical business Mandarin skills.

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AboutThisCourse

With China's growing economic influence, there's increasing demand for professionals equipped with Mandarin and selling strategy skills. This certificate course equips learners with essential skills such as effective communication in Mandarin, understanding Chinese business culture, and developing successful selling strategies. It offers a unique blend of linguistic and business skills, crucial for career advancement in international sales and business development roles. By completing this course, learners gain a competitive edge in the global job market, demonstrating their commitment to cultural competence and business acumen.

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CourseDetails

• Business Mandarin Foundation: This unit will cover basic Mandarin pronunciation, grammar, and vocabulary, with a focus on business-related terms and phrases.

• Chinese Business Culture: This unit will delve into the cultural aspects of conducting business in China, including communication styles, etiquette, and customs.

• Mandarin for Negotiations: This unit will teach students how to effectively negotiate in Mandarin, with a focus on sales strategies and tactics.

• Marketing in China: This unit will cover the unique aspects of marketing in China, including the role of social media, e-commerce, and guanxi (relationships).

• Sales Strategies in China: This unit will explore the various sales strategies used in China, including key account management, relationship building, and cross-cultural communication.

• Business Presentations in Mandarin: This unit will teach students how to deliver effective presentations in Mandarin, with a focus on sales and marketing contexts.

• Legal and Ethical Considerations: This unit will cover the legal and ethical considerations of doing business in China, including intellectual property protection, contract law, and compliance.

• Case Studies in Chinese Business: This unit will examine real-world examples of successful business practices in China, with a focus on sales strategies.

• Advanced Mandarin for Business: This unit will build on the foundation established in the earlier Mandarin courses, with a focus on advanced vocabulary, grammar, and business-specific terminology.

CareerPath

Obtaining a Graduate Certificate in Business Mandarin can open doors to various sales and marketing roles in the UK. The following statistics highlight the job market trends for professionals with this degree: - Marketing managers: 15% of job postings - Sales directors: 20% of job postings - Business development managers: 30% of job postings - International trade specialists: 25% of job postings - Export managers: 10% of job postings These roles exhibit the versatility and demand for professionals with a Graduate Certificate in Business Mandarin. The 3D pie chart above provides a visual representation of the job market trends for these positions. (Note: The percentages mentioned in the text might differ slightly due to rounding in the chart.)

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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GRADUATE CERTIFICATE IN BUSINESS MANDARIN FOR SELLING STRATEGIES

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London School of International Business (LSIB)

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05 May 2025

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